From the Vox Pop question that detailed participants’
favourite music genre, we discovered that even though people do have different
favourite genres such as R&B, Rock and Alternative, their reasoning behind
liking these genres are due to the fact they are not necessarily considered
mainstream and they are all unique in their own ways and they prefer genres
like this to the pop genre for example. This could impact our possible song
ideas for our music video production as possibly more different, less
mainstream genres are more likeable than simply the pop genre.
With the question in which we asked what participants
thought made a music video memorable, we discovered that originality could be
key, this originality could be present in the narrative, as one answer stated
that an ‘interesting’ narrative made a music video memorable. On top of this,
we learnt that originality could also be vital in terms of mise-en-scene as
another answer stated good mise-en-scene makes music videos memorable. As
another participant stated, the music video can simply just be fun and
enjoyable to watch. This could influence our ideas for our music video
production as we have now learnt that originality can definitely be effectively
and in our production we plan to be as original as possible in as many aspects
as possible.
In the question ‘What do you like most about music videos?’,
we gained similar responses to the answers to what made a music video
memorable, these answers included, originality in narrative and song, however
we did learn from this question that positive emotions and concepts are the
most likeable features of a music video, as we received answers such as
vibrance, fun and excitement.
From the examples given by the participants for memorable
music videos their thoughts on what makes a memorable music video are reinforced
as the examples they give roughly contain all of the aspects they have
mentioned to be effective.
In the question in which we asked for the participants’
preference on narrative type, we learned further that people really enjoy a
story in a music video. Out of the five answers we received, 4 out of the 5
chose either amplification or illustration, from this we learnt that people
like to be able to associate the lyrics of the song visually in the video,
whether this is an illustration where the video almost reflects the video
exactly, or if its amplification where the key concepts or ideas are visually
reflected on the video.
With the final question, we intended to find out what type of
performance to narrative ratio people prefer. From the Vox Pop, we did learn
that people do in fact enjoy the presence of both, as we discovered that people
would ‘get bored’ if there was too much performance or too much narrative
therefore a 50/50 ratio would possibly be more effective.
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